Infused with a long lineage of innovation and excellence, the ZenFone Go is recognized globally for its incredible product design, including bringing home the 2015 iF Design Award.

Zen means a balance of beauty and strength. It is also an introduction to new values that enhance the user experience in an entirely new way, custom-built for a dawning era of more active where lifestyle, technology, and thought are one. The ZenFone Go exemplifies the perfect harmony of simplicity and sophistication with effortless elegance and detailed craftsmanship.

When designing the ZenFone Go, we started with you in mind. As a result, ZenFone Go has a highly-intuitive control layout, incorporating a physical rear key as part of the new ergonomic arc design. Snapping selfies, adjusting the volume and retracing your steps now feels completely natural, regardless of whether you are right- or left-handed. The elegant new shape feels secure and extremely comfortable to hold.

Multiple colors are available to match the multi-colored ASUS ZenUI options, allowing you to personalize your phone so it reflects your mood and personality.

Through a combination of PixelMaster’s pixel-merging technology, which joins four adjacent pixels to form as one, and advanced image-processing algorithms, ZenFone Go’s Low Light mode increases light sensitivity by up to 400%. It also enhances noise reduction and boosts color contrast for clear and bright low-light shots with no need for flash.

PixelMaster’s backlight (HDR) mode uses ASUS Pixel Enhancing technology to combine multiple shots in quick succession which expands the dynamic range and enhances brightness. With our unique technology, it automatically improves the color contrast and detail to ensure the photographs to look flawless with realistic highlights and shadows — every time.

Switch ZenFone Go’s front camera to Beautification mode to make you and your friends even better looking before your eyes. This mode subtly balance facial features, soften tones, and remove blemishes all in real time.

ZenFone Go features two SIM card slots in one device, allowing you to use a single device both your personal life and work. ZenFone Go’s advanced antenna design provides fantastic performance, even in areas with poor signal — so you won’t lose your call on the metro or in built-up areas. It’s also obsessive about conserving power when searching for a signal, significantly increasing standby time.

ASUS ZenUI has more than 1,000 features that improve upon the standard Android interface. You’ll enjoy a simpler and smarter experience, with a stylish new layout that expands white space for a cleaner design, placing the information you need front and center. The brand new ZenUI is simple, brilliant, and beautiful. It knows your needs, expresses your thoughts, and becomes an indispensable part of your life.

Freedom, connection, and expression form the foundation for ASUS ZenUI, our sublime mobile user interface. An exquisite visual design with exciting new features — including ZenMotion, Trend Micro™ Dr. Safety and ZenUI Instant Updates — enhance usability, ensure security and privacy, and deliver a seamless user experience.

Your ZenFone Go comes with 100 GB of Google Drive storage, free for 2 years. Enjoy the amazing benefits of accessing files on-the-go with your ZenFone Go and Google Drive. Redeem this offer in the Google Drive app by April 1, 2018.